Google Ads

Google Ads That Bring In Bookings, Not Just Clicks

Google Ads can put your business in front of people who are ready to book right now. We set up and manage campaigns for salons, spas, and beauty businesses, focused on the result that matters: more appointments.

How we run your ads

Google Search Ads

Show up when people search for your services

Local targeting

Reach people in the areas you serve

Ongoing optimization

Keywords, ads and budgets refined over time

Booking-focused tracking

Measure enquiries and bookings, not just clicks

Sound familiar?

Spending on Ads Without Seeing Bookings?

Ads that aren’t set up around bookings can spend your budget on clicks that never turn into appointments.

Your ads get clicks but few enquiries.

You’re not sure which ads bring in bookings.

Your ads show to people outside your area.

Ads send people to a page with no clear way to book.

Your budget goes on the wrong searches.

You don’t have time to manage campaigns.

Ads measured by bookings.

We set up tracking first, then build and improve campaigns around the enquiries and appointments they bring in.

What’s included

Campaigns Built Around Your Bookings

Every part of your campaign is set up to reach the right local clients and lead them to book.

Google Search Ads

Ads that appear when people search for the services you offer.

Local Lead Generation

Campaigns aimed at people in your area who are ready to book.

Campaign Setup & Optimization

We build your campaigns properly, then keep improving them.

Performance Tracking

Clear tracking of the results that matter to your business.

Industry examples

Google Ads for Your Type of Business

Campaigns shaped around the services your clients search for most.

Salons

Campaigns for your most popular or highest-value services, like colour or styling.

Med Spas

Ads for specific treatments, leading to clear pages that encourage consultations.

Barbershops

Local ads that reach nearby clients searching for a barber right now.

Nail Salons

Targeted ads for nail services in your area, linked straight to booking.

Massage Studios

Ads for the massage types people search for, with booking one tap away.

Spas & Wellness Centres

Campaigns for treatments and packages, timed around your quieter periods.

Our process

How We Run Your Google Ads

A clear process, focused on bookings from the very first step.

Understand

We learn about your services, area, budget and booking goals.

Plan

We research keywords and plan your campaigns, ads and landing pages.

Build

We set up campaigns and conversion tracking, then launch.

Grow

We review results regularly and adjust to get more bookings from your budget.

Case study

Real Work. Measurable Growth.

Our Google Ads campaigns for Alpha Massage & Wellness reached a 5.2% click-to-booking rate.

Case study

Alpha Massage & Wellness

Massage Therapy Center · North Loop, Minneapolis, Minnesota

Challenge

Owner Caroline Nyakundi was struggling to get enough bookings. The studio needed a stronger online presence and a simple way for new clients to find it on Google and book an appointment.

Work completed

Website build, online booking integration with Boulevard, booking management, Google Ads, and Google Business Profile optimization.

+48%

Online bookings in 3 months

3×

Calls from Google Maps

5.2%

Google Ads click-to-booking rate

FAQ

Google Ads FAQs

Can’t find your question? Send us a message and we’ll get back to you.

Do you manage Google Ads for salons and spas?

Yes. We set up and manage Google Search Ads and local campaigns for appointment-based businesses, including salons, med spas, barbershops, nail salons, and massage studios.

How much should I spend on Google Ads?

It depends on your location, services and goals. We’ll recommend a starting budget after learning about your business, and you stay in control of your spend.

How do you measure results?

We track the actions that matter, such as booking clicks, calls and enquiry form submissions, so you can see what your ads bring in.

Can you target clients only in my area?

Yes. We set location targeting so your ads show to people in the areas you serve.

Do I need a good website before running ads?

It helps a lot. Ads work best when they lead to a clear, mobile-friendly page with an easy way to book. We can help with that too.

Can you improve campaigns I already run?

Yes. We can review your existing account and improve keywords, ads, targeting and tracking.

Ready to Turn Ad Spend Into Bookings?

Tell us about your business and goals, and we’ll suggest a Google Ads plan that fits.